For generations, posters have been plastered all over cities to help with various campaigns. Everything from announcing music shows to running political ads has improved through hanging posters. But getting wheat paste posters to work isn’t as simple as other promotional methods. You need to make sure you have the right design, the right paper material, and the perfect wheat paste mix. Without all the elements, your wheat paste posters could harm your efforts more than help them.
Designing Wheat Paste Posters
When designing your wheat paste posters, you need to keep in mind what you’re using your posters for. What you’re trying to promote will greatly influence how you want to balance images and text, what design elements you need to use, and how much text information to include.
Political Use
Wheat paste posters can be a great way to help boost a political campaign. These posters typically have one large image element that helps grab attention. Outside of that, most of the poster should contain valuable text that explains the highlights of the campaign. Make sure the font is legible and large enough to read from a moderate distance away.
Artistic Use
Using posters to display your artwork is a good idea if you want to get a wider audience but don’t yet have a platform for it. Not only do artistic posters help you get seen, but they can add a creative touch to any urban environment. Because the focus is on the artwork itself, most of these posters heavily feature image elements with minimal text.
Advertising Use
If you want to advertise your event to a large audience, wheat paste posters can help you spread the word. By plastering posters all over the city, you can quickly announce whatever you need to in one day. These posters need to have a fine balance between text and image. You’ll need more images than a political poster to help drum up interest, but if you feature too little text, you run the risk of viewers not knowing what you’re advertising. You can include a website or QR code that leads to more information online to help save design space.
Ordering Wheat Paste Posters
When you have your design finalized, it’s time to order your wheat paste posters. It’s best to order high-quality posters from a qualified and experienced poster printing company. This way, you can ensure you’re getting a high-quality paper that will help your posters shine in the outside world.
Size
When placing your order, you can choose a custom size. However, working with one of the standard poster sizes will not only help your order process faster, but it will also help your posters fit the expectations of viewers. Choosing your size before you design your poster can help you make sure the design elements are aligned perfectly. The most common sizes for wheat paste posters are 18”x24” and 24”x36”.
Paper Material
You’ll need to make sure you also have the right material for your posters. The wrong paper type or weight could ruin your efforts. The paper should be thick and sturdy enough to handle the paste and durable enough to withstand the elements. The best papers for wheat paste posters are 100LB Gloss Text or 28LB Bong Paper.
Hanging Wheat Paste Posters
Once you have your posters printed, it’s time to plan for putting them up. Wheat paste posters are a quick way to get a lot of coverage for your campaigns, but if you don’t prepare ahead of time, your posters may not stay up. To make sure your wheat paste posters are successful, you need to get the right paste mixture and plan where you’ll advertise.
Making the Mixture
To make a proper wheat paste mixture, you’ll need wheat flour, sugar, water, and a stove or hot plate. First, mix the flour and sugar together and then slowly add the water while stirring constantly. It may take a while, but eventually you’ll have a thick and smooth consistency in your paste. Once that happens, you need to heat the paste on medium and continue constantly stirring until the paste thickens and becomes translucent. You don’t want the paste to boil, so adjust the heat as needed.
Photo by Miguel Carraça on Unsplash
Once the wheat paste has cooled, you’re ready to begin putting up your posters. When choosing where to post, make sure you find the right surfaces. They should be flat, clean, and dry for the best results. To paste your poster to the surfaces, use a brush or roller and apply an even coat of the wheat paste mixture to the back. Use a squeegee to make sure there are no wrinkles or air pockets.
Applying the Wheat Paste
When sticking the poster to the surface, make sure you start at the top and use your hands to slowly smooth down the paper. Moving too quickly or starting at the bottom can create an uneven surface, leaving your poster looking worse for wear. Once you have thoroughly pressed against the poster, including the corners, you can leave and let your poster dry. The wheat paste doesn’t take too long to dry, but applying it under humid conditions or on a wet surface can damage the integrity of the application.
Where to Have Wheat Paste Posters Printed
Getting the right materials and printing quality for your posters will greatly help the process. At Guru Printers, we have everything you need to get started with wheat paste posters today. Whether you’re advertising your next event or beautifying your neighborhood, we can help. You can start placing an order online today, even getting help from our team of in-house designers if you need it. For more information about our wheat paste posters or how we can help with your order, give us a call at (213) 513-6533 or send an email to [email protected].