Banners can be a great way to promote your business, decorate your shop, or even organize your inventory. But getting a low-quality banner won’t be effective in any situation. Banner printers are everywhere, and it can be hard to tell the good from the bad. When looking for a banner printer for your next printing project, you need to take the time to research each option beforehand. By choosing the right banner printer from the start, you can ensure a great print with speedy and safe delivery.

How to Research Banner Printers

Anyone can do an online search and come up with a list of banner printers near them. But how do you take that list and pair it down to the one printer that’s actually going to be good for your company? Researching each printer can take some time, but it’s worth it to ensure you get a quality banner for your business. Here are some steps you can take to see if the printer you’ve picked is going to be a good fit.

Check Online Reviews and Testimonials

Reading what other people have to say about a printer or its products can be a great way to judge how their printing works. Reviews say a lot about a company, especially in regard to customer service. When printing products, there can sometimes be an issue or a bit of back and forth is needed to get the specifics out properly. Having a company that’s got great communication is key to ensuring a high-quality print.

Online reviews also tend to have pictures posted with them. This makes it a great way to see if the quality of the printer matches your expectations. Any printing company can make one good banner and take some good pictures of it to show off. But looking up online testimonials can show you if their regular print jobs match that high quality.

Find the Printer’s Location

Where your banner printer is located plays a big part in how the print will go. A printing company that’s located in a centralized, urban area is going to be a better option than one in a rural setting for a few different reasons. 

First of all, urban areas have greater access to materials. With more businesses and industries also located nearby, printers can get more paper stock options and materials faster. This means you have more customization options to choose from to make the perfect banner you need. 

Along with greater materials, urban printers also have more shipping options. Because cities and downtown areas are so populous, shipping routes are kept clear during inclement weather and other disasters. This means you can get your shipment quickly and efficiently. You also have more shipping providers to choose from, so you can pick a delivery method that fits your budget and timeline. If the printer is in the right location, you can even take the delivery into your own hands and pick up your order from their physical location.

banner printers

Photo by Justin Luebke on Unsplash

Check Out Other Products They Offer

Banners are just one way you can promote your business or help organize your company. There are plenty of other printing options available that can bring you closer to your marketing goals. If you choose a printer that offers more of these products, you can save yourself research time in the future by just reusing the same company again. Plus, return customers often can take advantage of discounts or other loyalty rewards that make ordering with the same printer beneficial.

When looking at banner printers, check for these products as well to ensure you have everything you could need in the future:

  • Business cards
  • Postcards
  • Flyers
  • Magnets and buttons
  • Invitations
  • Stickers
  • Booklets 
  • Pamphlets

By taking the time now to find a full-service printing company, you can rest assured knowing you’ll be able to get whatever you need, whenever you need it.

How to Ensure a High-Quality Banner Print

Finding the right banner printer is only half the battle in getting a perfect-quality print. Making sure you send them the right file with proper formatting is the other. No matter how good a printing company is, it can only do so much with a poorly formatted image. Taking the time to make sure your file is print-ready can save you time and money.

So, before you send your banner off to your chosen printer, be sure to check the following settings that are most commonly overlooked.

Color Spectrum

While computer screens show colors under the RGB (red, green, blue) spectrum, printers actually use the CMYK (cyan, magenta, yellow, black) spectrum. If you send in a file that’s formatted using RGB, you’ll likely end up with discoloration. It’s always best to change the color spectrum and print a quick test page on paper to make sure you have the right hues and vibrancies you want.

DPI

The DPI (dots per inch) helps printers know how many pixels to include per inch of your image. The bigger your file is, the higher this number should be. Your banner should be formatted to a minimum of 300 DPI to ensure a crisp and clear image.

Bleed and Margin Area

If you put your banner design right up to the edge of the design space, you run the risk of losing important information. Shifting during the cutting process can sometimes cause you to lose a strip around the edge of your design. Adding a ¼” bleed area can reduce the risk of cutting off design elements or text.

Where to Find Banner Printers in Los Angeles

Banners are a very useful way to help boost your promotional efforts. But with some banner printers providing low-quality prints, it can be hard to get the banner you need. At Guru Printers, we offer high-quality banner printing as one of our many printing services. Located in downtown Los Angeles, we provide quick and safe delivery to clients both locally and across the county. If you need high-quality banner printing you can rely on, start filling out our online order form or give us a call at (213) 513-2159 or send an email to [email protected] for more information on how our business can help your business.