Category Archives: Blog

Photo by Bank Phrom on Unsplash

How to Get Great Results from Your Color Printing Service

Photo by Bank Phrom on Unsplash

When choosing your color printing service, you shouldn’t have to worry about the quality of your product. Guru Printers pays close attention to your wants and needs because we want to be sure that your color printing is vibrant and clean. We know the tricks for ensuring that the colors on your screen are replicated on paper. In marketing, your color printing service is your right-hand man. Your color printing service should live up to your expectations. Guru Printers is the place to go for guaranteed satisfaction and eye-catching color printed designs!

What is There to Know about Color Printing?

If you’ve printed in color before, you’ve probably experienced the “mismatch” print. It can be quite unfortunate when your computer screen shows orange, but your printed copy is yellow! To avoid this outcome, it is important to understand the different color modes.

RGB and CMYK are the two color modes that you should be aware of when planning on printing in color. RGB stands for red, green, and blue light. This is the color mode that monitors use to display an image. CMYK stands for cyan, magenta, yellow, and key (black). This is the color mode that most commercial printers use. RGB has a larger color range than CMYK, which is why your color printed item sometimes doesn’t match what you see on the screen.

How Can I Help My Color Printing Service?

To ensure that we can provide you with the best printing service possible, we recommend that you format your design in CMYK mode. By formatting in CMYK, you can be certain that what you see on your screen is what will be printed by us! If you are unable to format your design in CMYK, don’t worry! We can find a way to get your colors to match as best as possible. Furthermore, we are happy to answer any questions regarding your color print, so give us a call!

At Guru Printers, we believe in excellent quality printing because we know how important the “cover of the book” is. Therefore, we use a non-bleed print type and a 20# paper type for your color prints. While the cost of color printing is a little higher than that for black-and-white, we assure you it’s worth it. People won’t be able to look away from your vibrant and exciting designs. We are a trustworthy color printing service because the design you send us will match the design we send you. Order your prints today, and add some color to the world!

Photo by Geralt on Pixabay

Custom Business Cards that Stand Out in Los Angeles

First impressions last a lifetime, and creative business cards are an excellent way to make sure you are memorable. Especially when it comes to networking in a forward-thinking, creative city like Los Angeles, you must present your best self. Personalized business cards from Guru Printers allow your personality to shine. By creating your own custom business cards, you can put your best foot forward and make the first impression that you want to make.

Assorted Styles

Guru Printers understands that there is not a “one size fits all” style for personal business cards. We want your custom cards to be as unique as you are. Therefore, we offer a variety of options from silk laminated cards, to metallic, to even linen and suede covered cards! Guru Printers does it all because we know that in order to be successful in Los Angeles, you have to stand out.

Involvement in the Process

At Guru Printers, we won’t make you do all the work if you don’t want to. We have a team of excellent graphic designers that are capable of bringing your ideas to life. However, for the creative people out there, you are more than welcome to do all the designing yourself. If you’re creative but new to designing business cards, Guru Printers is happy to work with you and answer any questions you have. We are conveniently located in the heart of downtown Los Angeles, so we encourage our clients to stop in with any questions, concerns, or ideas.

Quality

Our customers deserve a high-quality product, so we make our custom business cards out of high-quality components. We ensure that our personalized business cards can stand up to the fast-paced lifestyle in Los Angeles because we want your first impression to become a lasting impression. Your custom business cards can make an even greater impact if they can last forever.

Ordering Custom Business Cards

At Guru Printers, we specialize in excellent customer service. We want to give you exactly what you want. Our printers don’t discriminate against the size of your order or complexity of your design. We can do it all because we care about giving you the best product possible. And if you aren’t located in Los Angeles, fear not. You can have Los Angeles glamour shipped to all states in the United States and Canada. Our staff is comfortable with big orders and small orders alike. If you’re ready to order your custom business cards, visit our website today.

Photo by Annie Spratt on Unsplash

How to Turn a Rush Book Printing in Los Angeles from Disaster to Opportunity

Photo by Annie Spratt on Unsplash Photo by Annie Spratt on Unsplash

Rush book printing in Los Angeles is a sprint to the finish line. Sometimes deadlines get away from us. Sometimes things that should have fallen into place just didn’t. If you find yourself with just a couple days to go until your book needs to be out, don’t despair. Go online to Guru Printers and put in your order. What feels like a disaster, is actually something else altogether. It’s you, about to make your book that much better.

Simplify

When you’re working on a tight deadline, you don’t have time to pull off something overly complex. While you may briefly mourn your lost vision, you’ll probably find that cutting things out will make your work better. Simplicity allows you to get your message across loud and clear.

When you find yourself in need a rush printing job, look at what you can cut out. Can you design the layout to use fewer colors? Are there chapters, pictures, or sections that aren’t as polished? Start with what is absolutely essential to your work and look outward from there. Anything that muddies the message can get cut. It will leave you with a shorter piece that’s easier to print, but you’ll also have a better book overall.

Choose the Best Option Available

Rush book printing in Los Angeles forces you to accept that you don’t have to reinvent the wheel. When you check out a high-quality print shop, you’ll see that they already have book options waiting for you. Don’t hesitate; take advantage of them. The more you can get out of the way, the better.

You can get a better time for a rush book printing order in Los Angeles if you can pick a pre-existing format. Custom orders take much longer to fulfill. Pressure is a great way to achieve focus. When the clock is ticking, you can choose from the best that a great print shop has to offer and trust that a great shop knows how to produce a great product.

Pick it Up in Person

One way that a rush book printing in Los Angeles can move you ahead of the game is distribution. When you’re in a rush, you can opt for local pickup at Guru Printer’s convenient downtown location. This puts your books into your hands ASAP. Whether you need to drive to the post office to mail them out TONIGHT or you can hand deliver them, you’re ahead of the game when you pick them up yourself.

A rush book printing order in Los Angeles may not be your idea of a great time. It can, however, result in a better product. You get it into your hands faster. You can trust that a print shop knows what they’re doing. You’ll also simplify your book. Cut out what doesn’t belong and you’ll be left with an amazing, high-quality product before you know it.

How Photo Book Printing Aids Photographers

Photo book printing can help photographers get ahead in a competitive industry. They are a new way to organize your work for accessibility and dramatic impact. Photo books make a great sample for clients to flip through, but they also make a good product in and of themselves. Print your photographs into a well-designed book with crisp, clear colors and great paper. Theme the issues and create a product that can be sold by itself!

Tangible Galleries

Online galleries are a great thing. You can store thousands of photographs (though you probably should keep it somewhat trim) and organize them in many different ways. It’s very common for photographers to include links to their online galleries in their email signatures, on their business cards, and anywhere else they can get them up.

Tangible galleries are a better way to engage with people in your office or at theirs. If you’re not going to be available to walk your prospective client through the materials, let them go online. If they’re here for a meeting, take out the fruits of your photo book printing labor and give them something they can hold in their hands. It helps to give them an idea of what a small product could look like with your designs on it.

A Quick Product

Photo book printing is also a way to get a product into your hands. If you’re going to go to trade shows or try to advertise your work, it can help to have something to sell. While many photographers rely on commissions to make the bulk of their income, anything extra doesn’t hurt. As long as you’re showcasing your talent, you may as well also showcase the work that you’ve already done!

The Key is in the Composition

When you’re putting together a photo book, you want to use the limits of the medium to your advantage. Guru Printers offers a variety of paper sizes and binding options, so explore what would make your work look its best. No matter what size or binding you choose, we have quick turnaround times and high-quality paper and printing techniques. Your photos are going to come out sharp, clear, and gorgeous every time.

Photo book printing helps photographers bring their art into the real world. It’s something that prospective clients can hold in their hands. Extra tangibility will help you stand out from a crowd of online portfolios. You can also sell photo books at trade shows and online, giving your unique art a physical space in the world. The key is combining your best photography with a photo book printing experience that lets you customize everything. It’s the only way to get what you need.

Photo by Nick Adams on Unsplash

Why Business Card Printing Near Me is Better than Distant Websites

Photo by Nick Adams on Unsplash
Photo by Nick Adams on Unsplash

Business card printing near me isn’t a dream anymore. Some people think they have to reach for the far corners of the Internet to find business card printing that isn’t incredibly expensive or incredibly boring. Guru Printers, located right in downtown Los Angeles, is the perfect local business card printing solution. Don’t pick a website that will have to ship your cards internationally or could get “lost” in the mail. Choose a printer with a great reputation, quick, local delivery times, and the ability to handle your order no matter how large or small it may be.

Known Reliability

You can trust a printing business that’s been in your community. Guru Printers has a physical location in Los Angeles. We’re rated highly on Yelp. We have a track record that’s proven, and we can produce more than just a testimonial on our website to prove it. Some printing agencies online can claim great reviews–but anyone can claim whatever they want. We can prove it.

We’re also responsive to your needs. Many of our printing jobs offer rush options and a clearly spelled out deadline. We give you the information you need to plan your printing job. We’re always happy to work with you to figure out what needs to happen for your work to get done. We also don’t promise things we can’t do–our turnaround times are firm!

Quick Delivery

If you need your printing job and every second counts, swing by our downtown Los Angeles location to pick your prints up yourself. It really is just that easy to get everything you need. If time isn’t quite as of the essence, we’re still happy to offer quick shipping to the US and Canada. You don’t have to wait weeks for your business cards to go through customs from a far-off land. We’re here, we’re local, and your business cards will be here before you know it. Finding that “business card printing near me” dream shop can save you a lot of time–and money off your shipping order!

Try Out a Small Order

Many businesses profit from their bulk orders to the exclusion of anything else. If you just want to run up a hundred or two hundred business cards, many distant websites won’t want your business. If you’re not ready to order thousands of business cards, try a local business card printing shop. Guru Printers has flexible ordering. You can get thousands of cards, but you don’t have to. Getting a few can be the thing that gets your name out there without breaking the bank!

Business card printing near me is better than picking someplace far away. You might not get your business cards for a long time, and you may have to order more than you initially planned. Guru Printers is located nearby, allowing you to swing by and pick up your business cards if you have a deadline to meet! Go with the business card printing near me choice, and choose Guru Printers!

Photo by imgix on Unsplash

How to Get Your Los Angeles Sticker Printing Right the First Time

Photo by imgix on Unsplash Photo by imgix on Unsplash

Los Angeles sticker printing doesn’t have to be difficult. Stickers are a great resource, especially for smaller companies who need to get the most out of every advertising dollar they spend. The process can be overwhelming at first, but there are really only three things you need for a flawless order.

1. Get a Good Graphic Designer

If you already possess the necessary skills of a graphic designer, then you’re already halfway done with the perfect sticker. However, if this is not the case, you can either assign it to someone in your company with these skills or opt for a freelancer. Your sticker has to be the perfect, bite-sized image of your brand. Skimping on the graphics will leave you with a useless final product.

Whether you’re designing the sticker yourself or you’re going to have someone else do it, you need to narrow your focus. Are you looking for a sticker that will call attention to your brand? If that’s the case, you need to create something people will want to use. It should go on their car, or their notebook, or their skateboard, or wherever your target audience puts stickers they like.

2. Think Carefully about Order Size

If you’re going to use this sticker forever, the order size doesn’t matter as much. When you run out, you can print more. If you’re trying to capitalize on an event, however, you should think critically. You want to have slightly more stickers than you can give away at this event. This is because you want everyone possible to get a sticker. You also don’t want to have a lot of leftover stickers that instantly become useless. If you’re doing a trade show or convention, event-specific stickers won’t matter once those doors close for the last time. Don’t run around looking for Los Angeles sticker printing for 20,000 stickers when 10,000 is the expected attendance at the convention.

3. Allow for Los Angeles Sticker Printing and Delivery

Stickers aren’t as difficult to print as some other printed materials, but they’re not that easy, either. Plan your Los Angeles sticker printing far enough ahead. At Guru Printers, this means five business days for processing, not including any PDF proofs that you require. We can handle rush orders with a turn around of three business days, but that’s the minimum in order to ensure a high-quality product.

Planning ahead is the best way to get the most from your Los Angeles sticker printing. Design a compelling graphic, and think about the order size you actually need. Allow enough time for delivery, and you’ll have a great product when you need it–without a headache.

Photo by Finn Hackshaw on Unsplash

Is the Print Shop Near Me the Best Choice?

Photo by Finn Hackshaw on Unsplash

Photo by Finn Hackshaw on Unsplash

When you need to get something printed, it’s easy to just Google “print shop near me” and be done with it. While that’s one way to get everything done, it doesn’t always make the most sense. If you’re close to a great print shop, great. If you’re not, what makes more sense? To go with what’s close, or to go with the best?

Can the Local Printing Shop Handle Small or Large Orders?

Check out your local print shop and figure out how they’re set up. Some places aren’t set up to handle large orders. Others don’t want to “waste their time” running just a small order of business cards or pamphlets. if you have an order that may fall outside of standard sizes, you owe it to yourself to explore your options. There could be a better print shop than the one that pops up under printing shop near me.

Can You Get Design Help?

The print shop near your office may be convenient, but are they going to help you get the best product? If you’re not a graphic designer, putting your own materials together can be overwhelming. Guru Printers offers design services for their orders. You can choose from templates and simply provide the content to grace your business card, flyer, or other printed need. This is great for people who just want it done and don’t want to have to hire a designer. If all you think about is, “Is the print shop near me?” you’ll miss the signs that the product could be better.

Can You Get Great Shipping From a Better Place?

The one thing that the local print shop has over other places is convenience. If you’re on a tight schedule, you may be able to get your finished products from them sooner. On the other hand, some print shops can offer amazing shipping. If you don’t live in the LA area, Guru Printers can ship things to you quickly and easily. The print shop near you may not be your only choice. Before you go to a place that doesn’t offer the same product quality, see if you can get your printed items sent to you.

When you’re in a rush, it’s tempting to look for a printing shop near you and hop in the car. Rather than gamble on a product that might not be as beautiful as you hoped, take the time to evaluate the shop. Do they offer design help? Can they handle your order size? Could you get shipping from a better place? Sometimes, a further away shop is just a better idea.

Photo by Mark Duffel on Unsplash

Why You Need to Create Custom Signs

Photo by Mark Duffel on Unsplash

Custom signs are the best way to stand out. You want the world to know that you, and your business, are one of a kind. Using generic or premade signs doesn’t show that. Match your brand, showcase your professional ability, and invest in your business. It’s time to put your money where your mouth is. Get custom signs.

Match Your Brand

If you just started a business, you’re probably sick of hearing about your brand. Everything has to do with optimizing your brand, creating a story for your brand, brand consistency, brand loyalty, and on and on and on. Unfortunately, following the brand method is the most reliable way to make great decisions for your business. Your brand reminds you constantly of what your core values are, and who your target audience is. Every choice you make will be on point as long as you stick to your brand.

Your custom signs should match your brand. That means they need to display the unique vibe that makes your business the one to turn to. Whether you like things plain or elegant, bold or colorful, your custom signs will show that. You can also match them to your other brand standards for marketing, business cards, and more!

Look Professional

Your business may be a newborn to the industry, but it doesn’t have to look like it! A professional appearance is important no matter what you’re doing. A well-dressed job applicant is more likely to get the job. Likewise, a professional sign is going to instill confidence in your potential clients and business partners.

Invest in Your Business

Sooner or later, you have to put money into your business in order to get money out. Custom signs are part of that expense based business package that can make all the difference. The results are immediate; an ability to advertise and the professional appearance that can help your business take off. Many people are willing to invest in things they don’t really need, like company pens, but hesitate on a purchase that actually matters. Go for it!

Putting together your custom signs is a commitment to your brand. They help ensure your company stands out. Whether you’re looking to draw the eye to your small stand at an art show or you’re hoping professional signs will drive foot traffic to your storefront, custom signs can put your business on the map.

How Custom Car Magnets Can Bring in Customers

Photo by Nick Baker on Unsplash

Photo by Nick Baker on Unsplash

Custom car magnets are an accessible way to tell people about your business everywhere you go! Whether you’re driving to and from gigs or just around your hometown, custom car magnets get your information in front of potential customers daily. Plus, once you have them, the passive advertising continues indefinitely. Re-exposure and satisfying instant curiosity is a great way to make sales!

 

Community Services by Community Members

 

The businesses that benefit the most from custom car magnets are businesses that rely on a certain location to get business. You’re not going to be selling a house on the other side of the country, and you wouldn’t drive twenty hours to cater a party (under most circumstances). You live and work in one community, and being out and about with your advertising is a great way to reach those community members.

 

Advertisements are interesting. They draw our eyes. If you get an eye-catching (but brand-worthy) custom car magnet, people in your area are going to notice it. Over time, they’re going to see it more and more and it will stick in their mind. The next time they’re thinking “Wow, I need a custom cake,” they’re going to think of that van they see everywhere with “Custom Cakes By Entrepreneur” on the side. You build brand recognition and loyalty through familiarity, and that turns into sales.

 

At a Glance Information

 

Whether you’re selling a building, doing a house call, or are responsible for the delicious smells wafting out of a party, you want anyone curious about your business to have that information right away. If someone is walking or driving by an open house, they may not have time to chat. They could have time to snap a picture or jot down your information. “I’d also like to buy a house” is a thought that just needs a nudge–like easy to see information–to become actionable. If the neighbors are drawn to the sounds of construction work in the backyard, having your name out there will let them know who to call so they can keep up with the neighbors.

 

Passive Advertising

 

Once you’ve gotten custom car magnets, you’ll have a gift that keeps on giving. Business cards and pamphlets run out, but a custom car magnet lasts a long time. Take proper care of it and you could still be benefitting from its advertising power years after you purchase it. Like word of mouth, passive advertising is the best way to get your business out there.

 

Custom car magnets are gifts that keep on giving. Buy once and use them for years! Get your information into your community. When people think of your service in your area, they’ll think of you. A quick phone pic is all it takes to turn curious people into new customers.

Brochures Photo by Brandi Redd on Unsplash

Tips to Create the Best Brochures for Your Business

Brochures Photo by Brandi Redd on Unsplash

Photo by Brandi Redd on Unsplash

Brochures are a great way to reach people with your message. Whether you want them to think of your business for their next project or you have a product you want to sell, brochures are a great way to get that information into the hands of potential clients. To get the biggest impact, follow these tips so your brochures stand out from the crowd.

1. Figure Out Your Main Message

You can’t write someone a novel about why they should hire your company. You don’t have room to list every business success you’ve ever achieved. When you have a very limited space to work with, be specific: what are you really trying to say? Figure out the 10-word version and build slowly up from there. Trying to cut down a big pitch just leaves a clunky message behind.

2. Negative Space is a Must

You’re paying for space and you don’t have a lot of it, so you should use every scrap you have, right? Wrong. Negative space gives your information room to breathe. It draws the eye to the things you want it to see. Overloading your brochure with text and pictures will just make it look “busy” and will be off-putting, not intriguing. Keep things roomy and you’ll have a more appealing product.

3. Use Color Effectively

Color is expensive to print with when compared to simple black and white, but it’s more than worth it. Use your brand colors to start building recognition in your potential client base. For example, use it to highlight things that are especially important. You can also use it creatively, so your brochure stands out from a crowd from similar companies. You don’t want to start by throwing a ton of color on your brochure. Remember the tip above, and don’t sacrifice your negative space for flashy and assertive color. Use it conservatively and you will see a difference.

4. High Quality Paper

High quality paper will make or break your brochures. Flimsy paper is popular because it’s cheap, but it’s not going to help you stand out. It doesn’t inspire confidence in you or your message. It’s also easier to tear, damage, smear, etc. High-quality paper from a custom printing company will last longer and allow your brochures to reach more people than they otherwise would.

5. Add a Call to Action

Now that you’ve given someone all this information in a brochure, don’t leave it without a call to action. Tell them what they should do! It may be as simple as scheduling an appointment with your showroom or getting in touch with your customer service team. However, it could be something more complicated. Whatever it is, get in there and tell them what to do.

Brochures can have a big impact on your business. Follow these tips to turn out clear, durable, and easy to read brochures. You don’t want your success to depend on a flimsy product or unclear brochure directions. Use color carefully, give everything space, and add a call to action at the end. Look into what brochures your business needs today.